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Our story

Naïa was born from a worry every cat parent knows

A bowl that stays full, a cat that doesn't drink. Naïa was born from that small everyday worry: first a fountain, then a French shop designed for the overall well-being of cats and dogs — hydration, mealtime, play, calm.

Calm cat near the Naïa Inox cordless fountain
Ginger cat drinking from the Naïa Inox fountain
The origin

It all started with a cat who wouldn't drink

It began with a cat like so many others: fussy, playful, adorable — and a water bowl that stayed full from morning to night. At first we thought it was a whim. Then a visit to the vet changed everything: cats descend from a desert feline and feel thirst very little. As a result, many live in chronic underhydration, and their kidneys pay the price, silently, for years.

As we dug deeper, we discovered that moving water changes everything: fresh and oxygenated, it naturally attracts cats far more than still water. The problem was that the fountains on the market were noisy, a pain to clean, or made of dubious plastics.

So we decided to create our own. Quiet, easy to take apart, with a rinsable foam filter that catches hair and impurities to keep the water visibly clean — and moving water that makes them want to drink. That's how the Naïa fountain was born — and with it, the brand.

Our values

Three principles, no compromise

Every Naïa product goes through the same three questions. If it doesn't tick all three boxes, it doesn't ship.

Pet health first

Good hydration protects the kidneys and urinary tract. Everything we design starts from there: helping your pet drink more, naturally, without forcing them.

Safe materials

BPA-free food-grade plastic, low-voltage pump, rinsable foam filter that catches hair and impurities: whatever touches your pet's water must be beyond reproach. Period.

Easy upkeep

A product you can't manage to clean ends up in the cupboard. The Naïa fountain comes apart in a few moves and rinses in two minutes — so it really gets used, every day.

Naïa Inox cordless fountain and a regular bowl
The Naïa fountain: quiet, filtered, designed to be cleaned in two minutes.
Kitten discovering the Naïa Inox fountain
From a very young age, moving water naturally attracts cats.
Dog enjoying the Naïa Inox fountain
Beyond water

Well-being doesn't stop at the bowl

Talking with vets and behaviorists, one thing became obvious: a happy animal is one that is hydrated and stimulated. Boredom and stress harm their daily life as much as stagnant water does.

That's why the Naïa family has grown well beyond the fountain, with accessories designed for mealtime, play and calm: the snuffle mat, which works their sense of smell and slows down gulpers, and the lick mat, whose slow licking naturally soothes cats and dogs — during brushing, a shower or a stressful moment.

Same standards as for the fountain: safe materials, easy upkeep, and a real benefit for the animal. Otherwise, we don't sell it. Fountain after fountain, accessory after accessory, Naïa became the pet well-being shop: hydration, mealtime, play, calm.

Naïa snuffle mat for dogs and cats
The snuffle mat: sense of smell at work, less boredom.
Naïa soothing lick mat
The lick mat: a soothing ritual for delicate moments.

The story continues with your pet

Hydration, mealtime, play, calm: discover the complete Naïa collection — designed in France, tested by demanding cats and enthusiastic dogs.

Discover the collection
A cream-colored cat settled on the sofa and a terrier joining him
A life scene imagined for Naïa.

Their home, your little rituals

They don't have the same schedule.
They share the same home.

A spot to drink. A game to come back to. A place to settle down. We love the small habits that make room for every personality.

The cat

"I had reserved that cushion."

The dog

"Perfect. I'll reserve the moment with you."

Find their next ritual →